Hi, I'm Faye Kimmel.

Based in Boise, ID, I have spent the last two decades acting as the trusted behind-the-scenes partner for executives, e-commerce founders, and online coaches. I specialize in being a reliable "dual-brain" partner—handling everything from complex calendar management and office operations to creative projects like brand design and AI prompt training.

I am passionate about the "detective work" of backend operations. My secret superpower (and favorite task) is conducting deep-dive cost-benefit research to find the most effective, budget-friendly tech solutions for your business. I don't just clear your inbox; I build the digital infrastructure, automate the workflows, and document the standard operating procedures (SOPs) so your business runs like a well-oiled machine.

When I am not organizing digital workspaces... Because I have a highly visual and creative brain, my favorite way to unplug is by designing and creating funky, colorful multimedia projects, especially combining non-fabric with fabric designs. I love taking raw materials and turning them into something both beautiful and highly functional—whether that's a vibrant tote, an intricate quilt, or a custom walker frame bag!

I don't believe in rigid, one-size-fits-all packages. Your business is unique, and your operational support should be, too. Whether you need a fractional partner to oversee your entire backend or an executive assistant to fiercely protect your time, we start with a customized approach to fit your exact goals.

1. Fractional Operations Management

Best for: Online coaches and business owners who are scaling and need someone to take over the backend systems, metrics, and team operations.

• The Value: You step out of the daily tech headaches and back into your CEO role. I handle the CRM workflows, email marketing automations, and SOP creation. I focus on the intricate backend details so you can focus entirely on the vision.

2. Strategic Executive Support

Best for: Busy C-suite executives and founders who need their time, inbox, and calendar fiercely protected by a 20-year veteran.

• The Value: I act as your gatekeeper and reliable "dual-brain" partner. From high-discretion stakeholder communications to complex calendar management and event logistics, I ensure nothing falls through the cracks.

3. Bespoke Operational Solutions

Best for: Businesses that need a specific mess cleaned up, a new platform launched, or a digital infrastructure built from scratch.

• The Value: Perfect for launching a new Kajabi course, migrating your CRM to GoHighLevel, or setting up a complete digital workspace framework. We build the system, document the SOPs to ensure consistency, and hand you the keys.